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The Branding Behind the Beer w/ Jason Roberson | Tails, Ales & Trails

In this week’s episode of Tails, Ales & Trails, we sit down with Jason Roberson, a craft beer brand designer based in Chico, CA. Jason was a designer for Sierra Nevada Brewing for 11 years, and was the architect for some of the most iconic can and bottle designs from the brewery this century. He has since started his own design business, working with breweries and other organizations from across the country to help bring the story behind their products to life. Don’t forget to like, subscribe, and drop a comment below to let us know what you think! Cheers!

The Branding Behind the Beer w/ Jason Roberson | Tails, Ales & Trails

Offshoot Art Show Presents: Hop Luck & Friendsgiving with Jason Roberson

 

Sierra Nevada Trip in the Woods Wins 2016 American Graphic Design Award

For more than five decades, Graphic Design USA has sponsored national design competitions that spotlight areas of excellence and opportunity for creative professionals. The American Graphic Design Awards is the biggest and broadest of these, open to everyone in the community: advertising agencies, graphic design firms, corporations, institutions, publishers and more. It honors outstanding work of all kinds and across all media: print and collateral, advertising and sales promotion, corporate identity and logos, internet and interactive design, packaging and p-o-p, broadcast and motion graphics. Always among the largest design competitions, this year saw 8,000+ entries. Of those, a very select group garner awards.”

Click here to view the winning entry.